Search Engine Optimization (SEO) is a combination of methods used to boost a website’s rank on search engine results pages. An optimized website will appear… Read More »SEO: The Top 5 Ranking Factors You Need To Be Competitive Online
Nicole is an expert marketer and leader, who dedicates her expertise to helping business owners achieve their goals. Her strengths are in SEO, social media marketing, lead generation, digital engagement and mixing marketing methods to stimulate growth.
Most of us use Facebook the same way every time we log in. We scroll, engage, and create new posts for our fans—unaware that behind… Read More »5 Powerful Facebook Features Most Businesses Are Missing Out On
Build a strong online presence In most markets, competition is high for home service businesses. Within each community, there is a range of providers from… Read More »Effective Marketing Strategies for Home Service Businesses
As writer Milan Kundera said, “Business has only two functions – marketing and innovation.” That was unquestionably the case at this year’s Genius NY Competition. Genius NY… Read More »Investments Are Won in Your Sales and Marketing Plan
On July 1st, Google changed its indexing default from desktop to mobile for all new domains. This move away from desktop indexing came as part… Read More »The Shift to Mobile-First Indexing: Is Your Website Ready?
Have you noticed that the majority of electronic devices this holiday season include voice technology? Everything from TV streaming devices to fitness watches and even… Read More »Is Your Website Optimized For Voice Search?